As the owner of a small business I often get the proverbial question, “What keeps you up at night?”
It’s a cliché for sure, but you know what they say about clichés? They’re clichés for a reason.
It’s actually a pertinent question. As an owner, if you’re not “keeping yourself up at night” about something than you may need to adjust your thinking a bit.
Worry is a good thing. Worry keeps you focused. Worry keeps you in the game.
“Good” worry, that is.
In all the years I’ve been in business for myself, I’ve come to realize that the moment I stopped worrying was the moment I got complacent, and then, inevitably, my competition began to catch up to me, and my success began to dwindle.
Case in point: in 2007 I was riding high as two of my online businesses were earning me more than I could imagine. I got really comfortable riding this wave of success, and inevitably, I started slacking, and not looking forward as I had done before, and relaxing my mission and work ethic.
That’s how I found myself a year or so later not leading anymore, but following my competition.
So what keeps you up at night? What ugly monster is hiding under your bed, ready to spring itself upon you and devour your profits? Don’t have one of these yet? Then it’s time to get one. Otherwise you might find yourself with a different kind of nightmare… a business that is following, not leading.
Please leave your biggest worry in the comments below.